Browsing: Hasbro

Press Release Star Wars Insider magazine and Hasbro have joined forces to give Star Wars fans the chance to vote for a Star Wars character to be made into an action figure! The figure will be included in Hasbro’s Star Wars action figure line in 2013, in time for the 30th anniversary of Return Of The Jedi.

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Press Release For the first time at New York Comic Con, Hasbro, Inc. (NASDAQ: HAS) will attend the convention at the Javits Convention Center in New York City from October 13-16 to present many of its iconic brands and meet with fans. Hasbro will have a significant booth presence featuring current and upcoming products from its TRANSFORMERS, G.I. JOE, JEM AND THE HOLOGRAMS and KRE-O brands and BEYBLADE, MARVEL and STAR WARS lines. Additionally, Hasbro will host panels for several of its properties and action figure lines as well as offer for sale several HasbroToyShop.com special edition products made for…

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Press Release IDW Publishing and Hasbro, Inc. today announced yet another extension of the companies’ long-term relationship with an all-new comic book series based on the ground-breaking MAGIC: THE GATHERING trading card game (TCG). Under license from Hasbro, Inc., and in collaboration with Wizards of the Coast, IDW will launch a new series entitled MAGIC: THE GATHERING this fall, the first comic series in more than a decade based on the many worlds of the hugely popular game. Adding to the rich stories are exclusive, playable, alternate-art cards for the MAGIC: THE GATHERING TCG, which will only be available through…

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Press Release Yesteray, on its official TRANSFORMERS Facebook page, Hasbro, Inc. (NASDAQ: HAS) announced the induction of film industry legends Michael Bay and Steven Spielberg—the director and executive producer of the blockbuster TRANSFORMERS film franchise—into its TRANSFORMERS Hall of Fame. The second annual TRANSFORMERS Hall of Fame ceremony, which celebrates more than 25 years of “MORE THAN MEETS THE EYE” action, will take place during the 2011 TRANSFORMERS “BOTCON” fan convention in Pasadena, California, and will feature TRANSFORMERS: DARK OF THE MOON director Michael Bay in person to accept his honor and share some special surprises with the audience.

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Actors Chris Evans and Chris Hemsworth stopped by Toy Fair in New York City yesterday to check out their likenesses in action figure form at the Hasbro booth. The Captain America and Thor movies arrive in theaters this summer.  Captain America: The First Avenger toy line arrives May 16, 2011, and the Thor: The Mighty Avenger toy line arrives March 1, 2011. via Hasbro

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This year’s G.I. Joe line isn’t filled with quantity but Hasbro is making an effort to focus more on quality. With the 30th anniversary of the “G.I. Joe Versus Cobra” storyline coming up fast, Hasbro is looking to reinvent some old favorites while re-launching the 12 inch line for a new generation of toy fans.

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One of the hottest toy brands in the upcoming year will be Marvel Entertainment. With the release of two major motion pictures, multiple videogames and animated television shows, even Marvel’s B-List characters are becoming household names. And when it comes to toy lines, the most anticipated ones for comic fans are the movie toys for Captain America and Thor.

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