Here’s the commercial that DC/Vertigo ran over the weekend during the Doctor Who/Star Trek marathon.
Of course it is great that the company decided to run a commercial, but now we need to show it is effective by getting out there and buying a couple of trades of the series.
4 Comments
I’d love to see some sales figures for this. I’ve seen commercials for regular books, too (James Patterson likes to do them) but to me they always seem cheezy and ineffective. This seemed less so, but I wonder if audiences will make the jump. It’s good to see they’re trying though: being willing to try something new is the first step to success, even if you have to walk a while before you get there.
i personnally hate it.
and cinderella is in the book for about 2 issues. not the sort of character you put in your ad. prince charming would’ve been better i think.
They probably put Cinderella in because she’s an immediately recognizable character. It’s like when a movie with an actor or actress comes out after they get a breakout role, but was made before they got that role, they are all over the promotional material.
My beef is that they only really showed cover art. But to be fair, the covers for fable are GORGEOUS.
As TV Tropes says: Never Trust A Trailer.
Stephen! It sounds like someone at DC was listening to your rant about advertising! Should we expect to see this after Smallville? ;)