Press Release
IDW Publishing and Marvel Comics continue New York Comic Con with one of the most fun announcements of the show as they give Avengers fans one more way to keep up with their favorite Marvel Super Hero team, in the form of The Avengers Micro Comic Fun Packs!
The Micro Comic Fun Pack line is a format that IDW pioneered, fast becoming a fan-favorite. They consist of full-length, pocket-sized comic-book story, along with exclusive back-up material ranging from character bios to “how-to-draw” material to landscape pages designed for sticker interaction, as well as a range of different collectibles like posters, stickers, standees, or tattoos. The Avengers Micro Comic Fun Pack release will include a unique comic, character bio, standee and poster for fans to collect. Micro Comic Fun Packs reach new audiences with great content and are available at both local comic shops and mass retail locations like Target and Toys R Us.
“This is a great new avenue for Marvel to get The Avengers into the hands of our younger fans,” says David Gabriel, SVP Sales and Marketing. “IDW and Marvel have created a fun new product for a younger audience and made it readily available within areas we typically do not have a strong presence in.”
The first set of The Avengers Micro Comic Fun Packs, featuring Captain America, Thor, Iron Man, and the Hulk, is planned for spring of 2015, with a second set due to be released for the 2015 holiday season.
“The Avengers are the perfect team for Micro Comic Fun Packs!” says IDW Director of Business Development, Jerry Bennington. “The team is big and bold, no matter how small the package you put them in. These packs will be loaded with all kinds of fun material—fans of The Avengers and new comic book fans alike will be buzzing with excitement when they see what we have planned.”
About IDW Publishing
IDW is an award-winning publisher of comic books, graphic novels and trade paperbacks, based in San Diego, California. Renowned for its diverse catalog of licensed and independent titles, IDW publishes some of the most successful and popular titles in the industry, including: Hasbro’s The TRANSFORMERS, G.I. JOE and MY LITTLE PONY; Paramount’s Star Trek; Nickelodeon’s Teenage Mutant Ninja Turtles; 2000AD’s Judge Dredd; The Rocketeer; Toho’s Godzilla; Wizards of the Coast’s Magic: The Gathering and Dungeons & Dragons; V-Wars from New York Times best-selling author Jonathan Maberry; Ragnarök from Eisner Award-winner Walter Simonson; Winterworld, created by Chuck Dixon and Jorge Zaffino; and Little Nemo from the award-winning duo of Eric Shanower and Gabriel Rodriguez. IDW is also home to the Library of American Comics imprint, which publishes classic comic reprints, Yoe! Books, a partnership with Yoe! Studio, and the multiple award-winning Artist’s Edition imprint.
IDW’s critically- and fan-acclaimed series are continually moving into new mediums. Currently, Jerry Bruckheimer Films and Disney are creating a feature film based on World War Robot; Dwayne “The Rock” Johnson and Warner Brothers are producing a film based on Ashley Wood’s Lore; Michael Bay‘s Platinum Dunes and Sony are bringing Zombies vs. Robots to film, Kurtzman/Orci are producing a movie based on Locke & Key at Universal.
