Marvel has announced a new imprint called Marvel’s Greatest Comics, which will spotlight Marvel’s biggest series with new printings that will sell for one dollar each. The campaign kicks off in March 2010, with the first title being Invincible Iron Man #1 – and it will be free, too!
“We’re proud of the books Marvel publishes and now not only are we giving retailers a great way to promote our top collections, but also giving consumers a chance to sample some of our top comics, maybe for the first time and at an unbeatable price,†said David Gabriel, Marvel Senior Vice-President of Sales & Circulation. “Marvel’s Greatest Comics represents one of the best values in comics today and with Free Comic Book Day only months after the initial launch, retailers will want to be well stocked.â€
Sounds like a great way to get new readers, or those who are hesitant to jump into the Marvel universe. Marvel has five titles arriving in March (one per week):
- March 3: INVINCIBLE IRON MAN #1
- March 10: CAPTAIN AMERICA #1
- March 17: WONDERFUL WIZARD OF OZ #1
- March 24: THOR #1
- March 31: PUNISHER MAX #1
Marvel claims that these are great jumping on points, and at the price point, I might just pick up each one of these.
2 Comments
They’re great jumping on points, if you want to jump on books that came out FOUR YEARS AGO.
At this point, it’s just a clever way to do reprints, from my perspective.
sounds like what DC did with the books after Watchmen.