According to Nielsen Research Media, The Spectacular Spider-Man scored high for a Saturday morning rating time slot.
The premiere episode scored a 1.2/3 household rating, a 20 percent gain over the same time period a year ago, and marked a 25 percent growth in the Kids 2-11 demographic compared to a week previous. Even more interesting is the second episode in the back to back premiere scored a 1.4/5 mark for the 2-11 demographic.
What does all this mean? The first number (1.4) represents the percentage of all televisions in the nation, while the second number (5) is the percentage of all televisions that were on at the time. While these may seem like paltry numbers for a television show, keep in mind this is a Saturday morning time slot when most people are not watching television, meaning this is a great rating for the Kids’ WB! Overall, there was an increase in all demographics compared to the week previous.
“It’s gratifying to see that viewers have gravitated to an outstanding series that exemplifies what Kids’ WB! strives to give its audience: an engaging hero, great villains, amazing action and timely humor,” said Betsy McGowen, Senior Vice President and General Manager, Kids’ WB!
The Lizard makes his debut this weekend in the episode entitled Natural Selection.
Peter Parker and Spider-Man both must learn to own their choices when decisions made by Dr. Curt Connors transform Pete’s mentor into the Lizard.
via The CW/Kids’ WB!