I’ve been fairly pleased with the offerings WOWIO has been giving away for free (internal ad support) from its website. A few weeks ago it was announced Platinum Studios purchased the company and plans on taking it global. That relaunch is in two days. Considering Platinum has been under fire by nearly everyone – including former Platinum Fanboy D.J. Coffman, I’m wondering if this relaunch is going to tank or if anyone will see any difference?
Thoughts?
Stephen Schleicher began his career writing for the Digital Media Online community of sites, including Digital Producer and Creative Mac covering all aspects of the digital content creation industry. He then moved on to consumer technology, and began the Coolness Roundup podcast. A writing fool, Stephen has freelanced for Sci-Fi Channel's Technology Blog, and Gizmodo. Still longing for the good ol' days, Stephen launched Major Spoilers in July 2006, because he is a glutton for punishment. You can follow him on Twitter @MajorSpoilers and tell him your darkest secrets...
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Exclusive: From the Platinum blog: Looking forward to it.
WOWIO Countdown is on!
July 29, 2008 Uncategorized No Comments
As we edge closer to the relaunch of the Wowio website this Thursday, we are getting more and more excited about it. We have had some great response from publishers in both the comic book and traditional book segments and we are looking to add some new categories that will really enhance the offering for readers. The new revenue model should make it very attractive for publishers to add a supplemental revenue stream from a truly global distribution outlet. Some of the restrictions on downloads were self-imposed and others were restricted by pre-established agreements that some publishers had with their distributors. We think we’ve solved that problem with the new ad-supported preview section.
In addition to offering multiple opportunities for distributing content, we are also looking to bring some brand building into the equation here as well. We think our audience will want to see extensions of their favorite brands and so we are envisioning an extended e-commerce storefront where our publishers can offer other wares and products to expand their reach to their readers and fans. Of course, this is all part of the next iteration of Wowio…first, we relaunch Thursday with new features, more publishers, additional categories, and an expanded global audience. We are excited about this new world of possibilities for Platinum, the Wowio team and our publishing partners.
Explore the new Wowio experience starting at 9:00 am PST, this Thursday, July 31, 2008 at http://www.wowio.com.