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mainstream audience

MoviesWarner Bros.

I knew Zack Snyder’s Watchmen movie would have a drop in box office over the weekend, but I didn’t expect the feature film to drop a whopping 67% from its debut a week ago.  Watchmen was only able to bring in $18.1 million over the weekend, while Disney’s Race to Which Mountain, debuted with $25 million. “This drop falls within the norm for big and highly anticipated movies,” Warners exec VP of domestic distribution Jeff Goldstein said. Pointing to several examples, Goldstein noted that “The Incredible Hulk” fell 60% in its second weekend after opening to $55.4 million. That film

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