PRESS RELEASE
BOOM! Studios is thrilled to announce that it has licensed from Hasbro, a leading games, IP and toy company, the publishing rights to the longtime fan-favorite IP that taught us all the friendship is magic, MY LITTLE PONY.
“At its core, MY LITTLE PONY has always been about the power of storytelling — stories that inspire friendship, kindness, and confidence across generations,” said Marianne James, Senior Vice President of Global Licensing at Hasbro. “Together with BOOM! Studios, we’re building on that legacy with new tales that celebrate everything fans have loved about the brand and invite new readers everywhere to share in its magic.”
Teased at New York Comic-Con 2025, fans can look forward to all-new stories in the MY LITTLE PONY universe coming from BOOM! Studios in late 2026, along with a BOOM! Direct Reserve Campaign collecting the previous runs of MY LITTLE PONY comics launching on Kickstarter early 2026. Currently, BOOM! Studios is running a similar campaign for JEM AND THE HOLOGRAMS for the next 27 days.
“Since 1982, MY LITTLE PONY has been a brand synonymous with friendship and adventure,” said Michael Kelly, Publisher of BOOM! Studios. “Creating new adventures for the Mane 6 within the Friendship is Magic continuity is as exciting for all of us here as it will be for the fans.”
