When the Secret Empire arrives in May, Marvel plans to kick off the event with a big party at your participating LCS.

In addition to exclusive promotional materials and variant covers, participating retail stores will receive exciting promotional items – including Secret Empire Pins and the brand-new Secret Empire Lenticular Backing Boards – perfect for storing your issues of Secret Empire in style!

I still have my Original Sin Glow-in-the-Dark Bouncy Balls from a few years ago, so I expect these pins to be a hot item for fans wanting to see how the heroes take down Hydra.

“We’re rolling out the red carpet for Secret Empire, and providing retailers with everything they need to get customers in on the ground floor for this story,” says Marvel SVP Sales & Marketing David Gabriel. “In addition to making sure retailers have the first issue on shelves for Free Comic Book Day, one of their most trafficked days of the year, Marvel will be shipping participating retailers additional materials to help promote Secret Empire in their stores. Posters, postcards, promo items, samplers and more! If your store hasn’t opted in yet, what are you waiting for?!”

All qualifying retailers will receive the following as the part of the SECRET EMPIRE PARTY KIT:

· Secret Empire Invitational Postcards
· Secret Empire Lenticular Backing Board (Bundles of 25)
· Secret Empire Pins (Bundles of 25)
· Secret Empire #1 Nauck Where’s Hydra? Sketch Variant
· Deep Ordering Discounts
· Downloadable Cake Toppers

If you want your store to host a party when Secret Empire arrives, tell them to act now. May 3rd is coming up fast, and so is the Secret Empire.

via Marvel


About Author

Stephen Schleicher began his career writing for the Digital Media Online community of sites, including Digital Producer and Creative Mac covering all aspects of the digital content creation industry. He then moved on to consumer technology, and began the Coolness Roundup podcast. A writing fool, Stephen has freelanced for Sci-Fi Channel's Technology Blog, and Gizmodo. Still longing for the good ol' days, Stephen launched Major Spoilers in July 2006, because he is a glutton for punishment. You can follow him on Twitter @MajorSpoilers and tell him your darkest secrets...

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