Press Release
Action Lab Entertainment, the comic book industry’s center of pop culture cool is pleased to announce our partnership with Geek Riot Media. Action Lab will, for the first time through Geek Riot offer advertising space in Action Lab and Action Lab: Danger Zone titles. Action Lab will also work with Geek Riot to develop products, initiatives and merchandise for various vendors including custom comics and games.
GEEK RIOT MEDIA was founded by Kris Longo – ongoing contributor at Bonfire Agency and former DC Comics’ Advertising and Custom Publishing Sales Manager – to provide unparallelled experience in pop culture advertising strategy to marketers, media partners and publishers alike. In ACTION LAB, Longo has found an ideal addition to the ComicsUnited Advertising Network of publishers.
“The warm reception we have received from media agencies and marketers alike has been immediate and overwhelming. ACTION LAB is one of the best and most ambitious publishers in comics, and their content will surely prove to be an ideal destination for brands seeking new and exciting advertising and content alignment opportunities.” said Longo. Kevin Freeman, President of Action Lab Entertainment added “This is an exciting partnership for Action Lab. It expands our footprint into untapped markets and hopefully will bring new readers to our books. We are definitely looking forward to working with the fine folks at Geek Riot.”
ABOUT ACTION LAB ENTERTAINMENT- Formed in 2010 with the purpose of pooling their collective talents into a single, powerful entity, the members of Action Lab Entertainment have countless years in multimedia publishing, design, and business. Their first release, Fracture, was successfully funded through Kickstarter and since then they have continued their mission to produce high quality, genre-spanning entertainment. Since its formation, the accolades for A.L.E continue to build on a daily basis. Among its more popular titles are all ages material like the Eisner, Glyph, Shel Dorf Award nominated series PRINCELESS, NFL RUSHZONE (based on the Nickelodeon Television series), Jamal Igle’s MOLLY DANGER, Artist/ Writer Jeremy Dale’s hit series SKYWARD, and Gale Middleton’s (My Little Pony, The Littlest Pet Shop) monstrously adorable VAMPLETS. Action Lab’s Mature Readers imprint ACTION LAB DANGER ZONE continues to push the envelope of comics entertainment with titles as varied as EHMM THEORY and Dan Mendoza’s over the top horror-comedy ZOMBIE TRAMP, THE FINAL PLAGUE and BO, PLUSHY GANGSTA.
ABOUT GEEK RIOT MEDIA: GEEK RIOT MEDIA is the first specialized media representation and consultancy firm dedicated to delivering curated, new-to-market geek-targeted advertising opportunities to brands nationwide. So much more than a simple publisher’s representative, GEEK RIOT MEDIA provides unparalleled experience in pop culture advertising strategy to media partners and advertisers alike.
