Press Release
The epic HBO® series Game of Thrones has won worldwide success and a legion of fans. This audience is clamoring for unique collectibles and merchandise, and Dark Horse has been working with HBO Global Licensing to provide just that. A core item in the Game of Thrones program is the ongoing series of high-quality, affordable, molded-plastic figures of the most in-demand characters.
Building on the success of the previously announced lineup, five new figures will debut to the trade in February at the International Toy Fair, held at Jacob Javits Center in New York.
The nonarticulated figures represent a moment in time from the show, perfectly capturing each character’s true personality. Each figure measures approximately 7.5 inches tall and is based on the likeness of the respective actors. Figures slated for a July 2014 release include Cersei Baratheon, Arya Stark, Robb Stark, Jaime Lannister, and the White Walker. The suggested retail price for each figure is $24.99.
“The Jon Snow and Daenerys Targaryen figures were snapped up by the fans, and the April releases are already highly anticipated,” Dark Horse Product Development head David Scroggy remarked. “We will continue to make these nonarticulated figures, in order to capture all of the small details that would be at risk in a traditional jointed action figure. No corners have been cut in achieving realism and faithfulness to the HBO series.”
The Jon Snow and Daenerys Targaryen figures are available in stores now. Tyrion Lannister, Khal Drogo, and Ned Stark will arrive in early April, just in time for the Game of Thrones season 4 debut.
Just like the past releases, these figures will be presented in deluxe window-box packaging, the graphic design of which further underscores the aesthetic of the HBO series.
An additional group of five premium figures in this ongoing program is in the preproduction prototype stage, with a tentative release date of November 2014.
About Dark Horse
Founded in 1986 by Mike Richardson, Dark Horse Comics has proven to be a solid example of how integrity and innovation can help broaden a unique storytelling medium and establish a small, homegrown company as an industry giant. The company is known for the progressive and creator-friendly atmosphere it provides for writers and artists. In addition to publishing comics from top talent such as Frank Miller, Mike Mignola, Neil Gaiman, Brian Wood, Gerard Way, Geof Darrow, and Guillermo del Toro, and comics legends such as Will Eisner, Neal Adams, and Jim Steranko, Dark Horse has developed its own successful properties, including The Mask, Ghost, Timecop, and SpyBoy. Its successful line of comics and products based on popular properties includes Star Wars, Mass Effect, Buffy the Vampire Slayer, Aliens, Conan, Avatar: The Last Airbender, Halo, Serenity, The Legend of Zelda, Game of Thrones, and Domo. Today Dark Horse Comics is the largest independent comic book publisher in the US and is recognized as one of the world’s leading publishers of both creator-owned content and licensed comics material.
About HBO Global Licensing
HBO Global Licensing officially licenses the HBO® brand for the development and merchandising of innovative product lines inspired by the network’s award-winning programming. With products created around classic series like The Sopranos® and Sex and the City® to current hits like True Blood® and Entourage®, items include fashion apparel, jewelry, digital and CD soundtracks, games, books as well as exclusive, premium collections in partnership with upscale, designer brands. Merchandise can be purchased in retail stores nationwide, at http://store.hbo.com, and at the groundbreaking HBO retail hub, the HBO Shop®, located at 42nd and 6th Avenue in New York City. HBO Global Licensing products are also sold internationally across Europe, Asia and Australia.
