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    Diamond Comic Distributors

    MARKET SHARE: Month to month down, year to year up in December

    Stephen SchleicherBy Stephen SchleicherJanuary 13, 20131 Comment1 Min Read

    Diamond Comic Distributors released sales data for comics sold in the direct market during December 2012.  On the plus side, compared to December 2011, both individual comics and graphic novels sales were up last month.  The bad news, compared to November 2012, sales were down by nearly 3%, and that even includes Amazing Spider-Man #700 sales.

    Take the jump for a breakdown of the top comic book publishers for December 2012.

    PUBLISHERDOLLAR SHAREUNIT SHARE
    MARVEL COMICS33.40%36.12%
    DC COMICS29.69%34.84%
    IMAGE COMICS9.10%8.49%
    IDW PUBLISHING5.82%4.79%
    DARK HORSE COMICS5.49%4.56%
    DYNAMITE ENTERTAINMENT2.60%2.93%
    BOOM! STUDIOS1.69%1.88%
    EAGLEMOSS PUBLICATIONS LTD1.13%0.20%
    VIZ MEDIA0.94%0.39%
    AVATAR PRESS INC0.91%0.75%
    OTHER NON-TOP 109.23%5.05%

    To put some things in context, the last month of December had very few issues shipping because of the holiday, so it doesn’t come as a huge surprise that the month to month sales are down.

    As mentioned above, Amazing Spider-Man #700 did very well for a book that came out on the last day of the month, earning the top spot for December. It was also the most expensive single issue comic for December.

    We’ll have the compete rundown of the top 300 comics for December in the next few days.

    Diamond Comic Distributors market share
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    Stephen Schleicher
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    Stephen Schleicher began his career writing for the Digital Media Online community of sites, including Digital Producer and Creative Mac covering all aspects of the digital content creation industry. He then moved on to consumer technology, and began the Coolness Roundup podcast. A writing fool, Stephen has freelanced for Sci-Fi Channel's Technology Blog, and Gizmodo. Still longing for the good ol' days, Stephen launched Major Spoilers in July 2006, because he is a glutton for punishment. You can follow him on Twitter @MajorSpoilers and tell him your darkest secrets...

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    1 Comment

    1. Ben Wichser (@BenWichser) on January 13, 2013 1:02 pm

      Did you see how few books there were on the 26th? You can’t sell books that aren’t published.

      Reply

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