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Press Release Instead of Super Heroes®, maybe they should be called Slurpee® heroes. When the first Super Hero® movie of the year hits the big screen, you can be sure a 7-Eleven® fun-filled Slurpee promotion, with collectible cups, straws and a crazy-colored flavor, isn’t far behind … or in many cases, out in front of the U.S. premiere. This year, Slurpee heroes, inspired by Thor, a movie from Marvel Studios and Paramount Pictures due to hit theaters May 6, 2011, is thundering into participating 7-Eleven stores in the U.S. and Canada for the month of April.

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