This week, we’re keeping it simple… kinda… We know that you love comics, and we do, too, but we also love toys, and our Nerd Rooms of Doom are littered (quite literally) with action figures of all shapes and sizes. Which got us to wondering, of the two big toy companies, which company do you have more toys from, and why?
Warner Bros. Consumer Products (WBCP), with DC Entertainment, announced today that it has extended its successful relationship with leading worldwide toy manufacturer, Mattel, Inc. The new multi-year agreement allows Mattel to continue as master toy licensee for the complete universe of DC Comics characters. Under the terms of this strategic alliance, Mattel is granted unprecedented access to the complete breadth and scope of the DC Comics vault of characters, which includes more than a thousand world-famous DC Comics Super Heroes and DC Comics Super Villains, such as Superman, Batman, Green Lantern, Wonder Woman and The Joker. Further, the agreement includes popular characters such as The Flash, Aquaman, Shazam!, Green Arrow and Hawkman.
When you have young children, one of the channels you will probably end up watching a lot is Sprout Network that features an array of shows from HIT Entertainment. One of the biggest HIT characters is Thomas the Tank Engine. But things for HIT Entertainment haven’t been that great lately, and with the company in debt, they had to put out the For Sale sign. In case you haven’t noticed, Thomas the Tank engine still sells a lot of toys, which is probably why Mattel swooped in and bought the company on the cheap.
If you have deep pockets, and you are willing to wait while severs overload, you might just get your hands on the massive Mattel Legion of Super-Heroes action figure collection. The set has 12 characters, a gold plated Legion Flight Ring and a PROTY sidekick.
If you get in line before I do, please don’t take them all… I really want one.
Mark your calendar and start saving your pennies because Mattel has just announced the big Legion of Super-heroes 12-pack goes on sale October 17, 2011. The MattyCollector.com servers will feel the strain of millions logging on at 9:00 AM PDT to get their hands on one of the biggest collections of action figures the company has sold at one time.
Also be on the lookout for the DC Universe Classics Wave 17, that features Wonder Woman, The Atom, Scarecrow, Lex Luthor, Hal Jordan AND Hal Jordan, along with the Flash in their Blackest Night lantern costumes.
Mattel has once again extended the deadline for their exclusive toy clubs. This is the second (and last) time the company has extended the deadline in hopes of getting enough people to sign up for the toy deal.
MattyCollector is showing off the packaging for the upcoming Masters of the Universe Classics Battleground Teela figure. The warrior goddess certainly looks different than her ’80s animated version, which I’m sure isn’t going to sit well with a lot of MOTU fans.
If you were lamenting finding action figures of some of the lesser known minority DC heroes, Mattel is finally bringing the likes of Black Lightning Vulcan, Bronze Tiger, El Dorado, and Samurai to store shelves.