Category Archives: Hasbro

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Michael Bay and Steven Spielberg inducted into Transformers Hall of Fame

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Michael Bay at Toy Fair 2011

Press Release

Yesteray, on its official TRANSFORMERS Facebook page, Hasbro, Inc. (NASDAQ: HAS) announced the induction of film industry legends Michael Bay and Steven Spielberg—the director and executive producer of the blockbuster TRANSFORMERS film franchise—into its TRANSFORMERS Hall of Fame. The second annual TRANSFORMERS Hall of Fame ceremony, which celebrates more than 25 years of “MORE THAN MEETS THE EYE” action, will take place during the 2011 TRANSFORMERS “BOTCON” fan convention in Pasadena, California, and will feature TRANSFORMERS: DARK OF THE MOON director Michael Bay in person to accept his honor and share some special surprises with the audience.

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TOY FAIR 2011: Evans and Hemsworth visit Toy Fair

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Actors Chris Evans and Chris Hemsworth stopped by Toy Fair in New York City yesterday to check out their likenesses in action figure form at the Hasbro booth.

The Captain America and Thor movies arrive in theaters this summer.  Captain America: The First Avenger toy line arrives May 16, 2011, and the Thor: The Mighty Avenger toy line arrives March 1, 2011.

via Hasbro

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TOY FAIR 2011: Transformers 3 cast member visit Hasbro’s Toy Fair showroom

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Yesterday, we showed off the new line of Transformer toys from Hasbro.  As the show was closing, Rosie Huntington-Whiteley showed up with director Michael Bay, and the two checked out the new toys for themselves.

via Hasbro

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TOY FAIR 2011: Vintage is the word for Hasbro’s Star Wars toys

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It won’t die no matter how hard George Lucas tries. The Star Wars toy line is just as prosperous as it’s ever been and this year there is going to be an emphasis on the Vintage line and the Clone Wars cartoon line.

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TOY FAIR 2011: More than meets the eye in new Hasbro Transformers line

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With the summer release of Transformers: Dark of the Moon coming soon it’s only natural that Hasbro focused most of its Transformers presentation on it. While most of the movie figures are merely updates of what fans have seen from the previous two film’s toy lines, Hasbro did have a few tricks up their sleeves.

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TOY FAIR 2011: Hasbro shows off new G.I. JOE figures

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This year’s G.I. Joe line isn’t filled with quantity but Hasbro is making an effort to focus more on quality. With the 30th anniversary of the “G.I. Joe Versus Cobra” storyline coming up fast, Hasbro is looking to reinvent some old favorites while re-launching the 12 inch line for a new generation of toy fans.

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TOY FAIR 2011: Hasbro’s Marvel line

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One of the hottest toy brands in the upcoming year will be Marvel Entertainment. With the release of two major motion pictures, multiple videogames and animated television shows, even Marvel’s B-List characters are becoming household names. And when it comes to toy lines, the most anticipated ones for comic fans are the movie toys for Captain America and Thor.

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Unboxing Hasbro’s Galactus 19-inch Figure

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The Galactus 19-inch Deluxe Figure from Hasbro, finally arrived at the Major Spoilers headquarters this weekend. Take the jump for a quick look at the figures as I break the collector rule, by taking them out of the box.

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Hasbro announces Transformers Cyberton Con in China

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Press Release

Hasbro, Inc. (NYSE: HAS) is kicking off the start of the first ever official TRANSFORMERS fan convention to be held in Asia, “TRANSFORMERS Cybertron Con,” at the East Asia Exhibition Hall at the Shanghai World Expo. Building on the tremendous momentum and enthusiasm for Hasbro’s popular brand around the world, the Company is presenting an extensive collection of historical TRANSFORMERS items from throughout the brand’s 26 year history.  In a visually stunning exhibit, Hasbro is welcoming fans to experience a wide variety of offerings from the brand’s current toy line and entertainment.

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SDCC’10: Transformers test footage looks promising

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During the Hasbro panel at Comic-Con International, Hasbro Studios showed off some test footage from the upcoming Transformers animated series.

Look for the series to roll out on The Hub on October 10, 2010.

via IGN