Etienne has loved comics ever since Hasbro licensed a random collection of out of scale transforming toys from Japan and gave them to Marvel and said 'make up something so we can sell this crap to kids.'
Well, they managed to do that for 6 years to this kid, and in the process create an entire mythos, dozens of TV shows and at least 1 decent film. Not bad going for a giant advert.
Since then Etienne might have grown up a bit, but the seed that Transformers started in 1984 has taken root and 30 years later he's still obsessed with his comics.
Games Workshop has such vivid imagery to their IP; it’s just annoying that they cannot create a lasting comic line based on their characters. So, a one shot to advertise a new computer game is unlikely to change that state of affairs…
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