IDW Publishing has announced the promotion of Rosalind Morehead from PR & Marketing Manger to Director of Book Market Sales. In her new role, Morehead will service IDW’s existing book market accounts, as well as develop new market channels and products that meet the demand of the evolving book marketplace.
“Since Rosalind came to IDW Publishing two years, we’ve been very impressed with her ability to incorporate sales strategies into our marketing campaigns,” said President & COO Greg Goldstein. “We believe her unique understanding of both sales and marketing will help the company grow its book business to new heights.”
Previous to serving as IDW’s PR & Marketing Manager for the last two years, Morehead worked at entertainment product developer Mad Catz from 2004-2013 in various sales roles, including Sales Director. In that role she serviced some of Mad Catz’ largest accounts including GameStop, generating millions in retail sales as well as significantly increasing year-over-year account performance.
“I feel so fortunate to have been a part IDW’s marketing team over the last two years. It has given me deep knowledge of both the industry and what it takes to effectively get the word out about the great books we are doing. I am beyond excited to bring this expertise to the sales side of our business.” said Morehead.
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IDW Publishing is an award-winning publisher of comic books, graphic novels and trade paperbacks, based in San Diego, California. Renowned for its diverse catalog of licensed and independent titles, IDW publishes some of the most successful and popular titles in the industry, including: Hasbro’s The TRANSFORMERS, G.I. JOE, MY LITTLE PONY and JEM AND THE HOLOGRAMS; Paramount/CBS’s Star Trek; Nickelodeon’s Teenage Mutant Ninja Turtles; Toho’s Godzilla; Twentieth Century Fox’s The X-Files; Sony’s Ghostbusters, Temple Street Productions’ Orphan Black; multiple monthly DISNEY titles; and many more licensed and creator-driven titles.
IDW Publishing is also home to acclaimed imprints such as; The Library of American Comics, which publishes classic comic reprints; Yoe! Books, a partnership with Yoe! Studio; and the multiple award-winning IDW Artist’s Edition line. In 2015, IDW acquired Top Shelf Productions, an award-winning publisher of graphic novels. Top Shelf is known for publishing works of literary sophistication, including the #1 New York Times and Washington Post Best Seller March by Congressman John Lewis, Andrew Aydin and Nate Powell and the authorized graphic-novel adaptation of Hunter S. Thompson’s Fear and Loathing in Las Vegas.
IDW Games publishes both creator-owned and licensed tabletop games. The division was launched in 2014 and has quickly found success with one of the top-selling card games of the year with the Award-Winning Japanese import card game, Machi Koro.
IDW Entertainment was started in 2013 to fund, develop, and produce television series based on IDW properties. IDW Entertainment is currently in development with a slate of properties for television including Wynonna Earp, licensed to Syfy and premiering in early 2016; Brooklyn Animal Control, sold to USA Network with executive producers David Goyer (DaVinci’s Demons, Dark Knight Rises) and Circle of Confusion (Walking Dead); and Dirk Gently’s Holistic Detective Agency, sold to BBC America with writer/executive producer Max Landis (Chronicle).
IDW Entertainment also has several active theatrical projects in development, including Zombies vs. Robots, which is in development as a major motion picture with Michael Bay’s Platinum Dunes and Sony.