In a new report from Eventbrite, convention attendees spend quite a bit of money on original art.
The majority of survey respondents (59%) said they spend between $100 and $500 at fan events they attend, not including basic costs such as tickets, food and parking. Overall, the most popular purchases that fans “always or usually” buy at conventions across all groups surveyed are original art and prints (37%), toys, figures and collectable (28%), fashion merchandise and t-shirts, and collectible comics and graphic novels (both at 27%). And, despite anecdotal reports to the contrary, only around 20% of people reported that they regularly purchase celebrity autographs at conventions. With nearly 38% reporting they “never buy” these items, they ranked among the least popular purchases according to the survey data.
Interestingly, 10% spend $500 or more at fan events, with more men spending the money. The number does not reflect the logistics costs (hotel, travel, food) of attending the event.