Press Release

Pirate Brands is pleased to announce the release of a Pirate’s Booty® limited-edition, themed multipack featuring Marvel’s® Avengers characters. Iron Man, Captain America, Hulk, Thor and Black Widow all join the Superhero Pirate’s Booty Pirate to bring smarter snacking to kids of all ages.

Mail-Attachment-2 Mail-Attachment-3“Pirate’s Booty is thrilled to team up with Marvel,” said Ron Young, Senior Brand Manager of Pirate Brands. “Full of adventure and action, these characters embody the same characteristics that our smart snackers have—kids of all ages looking to have fun and jump into life’s next adventure.”

Pirate’s Booty Aged White Cheddar is a deliciously baked (never fried) snack made from puffed rice and corn, and blended with real aged white cheddar cheese. Made without artificial colors, flavors or preservatives, it is a snack that kids and parents agree on. Additionally, it is gluten-free and has 0 grams of trans fat per serving.

The limited-edition Marvel’s Avengers–themed Pirate’s Booty comes in seven ounce packs and 12-packs of half-ounce Pirate’s Booty Aged White Cheddar. For more information and our store locator, please visit www.piratebrands.com.

About Pirate Brands

Pirate Brands has been creating deliciously baked snack treasures since 1987. Pirate Brands was founded on the belief that you shouldn’t have to “snackrifice” taste and fun for products made with goodness. Pirate Brands’ snacks, which include Pirate’s Booty, Smart Puffs and Original Tings, are free from fryers and ingredients you can’t pronounce, Arrr. For more information, please visit www.piratebrands.com.

About B&G Foods

B&G Foods, Inc. (NYSE: BGS) and its subsidiaries manufacture, sell and distribute a diversified portfolio of high-quality, branded shelf-stable foods across the United States, Canada and Puerto Rico. Based in Parsippany, New Jersey, B&G Foods’ products are marketed under many recognized brands, including Ac’cent, B&G, B&M, Baker’s Joy, Bear Creek Country Kitchens, Brer Rabbit, Canoleo, Cary’s, Cream of Rice, Cream of Wheat, Devonsheer, Don Pepino, Emeril’s, Grandma’s Molasses, JJ Flats, Joan of Arc, Las Palmas, MacDonald’s, Maple Grove Farms, Molly McButter, Mrs. Dash, New York Flatbreads, New York Style, Old London, Original Tings, Ortega, Pirate’s Booty, Polaner, Red Devil, Regina, Rickland Orchards, Sa-són, Sclafani, Smart Puffs, Spring Tree, Sugar Twin, Trappey’s, TrueNorth, Underwood, Vermont Maid and Wright’s. B&G Foods also sells and distributes Static Guard, a household product brand. For more information, please visit www.bgfoods.com.

About Marvel Entertainment, LLC
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy-five years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information, visit marvel.com. © 2015 MARVEL

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