Chris Evans and Sebastian Stan ring open the NYSE

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In what might be the strangest promotional tool yet for Captain America: The Winter Solder, stars Chris Evans and Sebastian Stan along with Marvel executives rang The Opening Bell for the New York Stock Exchange this morning.

I know other people have done this, but I don’t quite understand what is to gain for ringing the opening bell. Don’t get me wrong, I’m sure that it is a great honor to ring the bell but is that the best place for Chris Evans and Sebastian Stan to be to promote the opening of their mega film on Friday.

Please, tell me if I’m wrong about this marketing situation.

Also, who is in the Captain America outfit it Evans isn’t?

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via Marvel