While it may not be a huge surprise to some, the news that DC Comics will move its entire operation to the West Coast has come as a shock to many.
Bleeding Cool first broke the news earlier today, and amid all the rumor and speculation, Diane Nelson sent the following message to all DC employees.
Dear DCE Team,
As I hope you know, I and the entire DCE exec team work hard to offer transparency about as much of our business plans and results as we possibly and responsibly can. In an effort to continue to do that where possible and to ensure you are hearing news from us, rather than a third party, I am proactively reaching out to you this afternoon to share news about our business.
I can confirm that plans are in the works to centralize DCE’s operations in 2015. Next week, the Exec Team will be in New York for a series of meetings to walk everyone through the plans to relocate the New York operations to Burbank. The move is not imminent and we will have more than a year to work with the entire company on a smooth transition for all of us, personally and professionally.
Everyone on the New York staff will be offered an opportunity to join their Burbank colleagues and those details will be shared with you individually, comprehensively and thoughtfully next week. Meeting notifications will be sent tomorrow to ensure the roll out of this information and how it affects the company and you personally.
We know this will be a big change for people and we will work diligently to make this as smooth and seamless a transition as possible.
When DC split the executive teams a few years ago with Jim Lee and Geoff Johns locating in Burbank, and with Warner Bros. commitment to do more with the DC properties, it was only a matter of time before the rest of the editorial staff made the move west.
Is this a big deal? Probably not, though I’m sure a number of long time employees will be upset over the announcement, and refuse to move. If the move is successful for Warner Bros. and DC, it wouldn’t be a huge surprise if Disney pulled something similar with Marvel over the next couple of years.