We were wondering what Project Gamma was all about, and at SXSW, Marvel unveiled a digital initiative that brings audio to your comics.

Billed as an adaptive audio experience, readers will get to hear audio while reading through their digital comics. This includes music designed to play in the background, that isn’t a series of looping tunes.

This is a project between Momentum Worldwide, CORD, and Marvel Entertainment, but at this point, the publisher hasn’t announced which digital titles will be getting the Project Gamma treatment.

I tend to listen to a lot of things while I work through my day (podcasts, students yelling at me, bosses yelling at me, wife yelling at me), so I don’t know how often I’ll be using this feature. I know a lot of comic readers have crafted soundtracks specifically geared to their favorite titles, so I’ll be interested to see everyone’s reaction when Project Gamma kicks off.

via Marvel

The Author

Stephen Schleicher

Stephen Schleicher

Stephen Schleicher began his career writing for the Digital Media Online community of sites, including Digital Producer and Creative Mac covering all aspects of the digital content creation industry. He then moved on to consumer technology, and began the Coolness Roundup podcast. A writing fool, Stephen has freelanced for Sci-Fi Channel's Technology Blog, and Gizmodo. Still longing for the good ol' days, Stephen launched Major Spoilers in July 2006, because he is a glutton for punishment.

You can follow him on Twitter @MajorSpoilers and tell him your darkest secrets...

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3 Comments

  1. B.V.K.
    March 10, 2013 at 9:24 pm — Reply

    A comic with sounds, isn’t that a cartoon?

    • March 11, 2013 at 10:24 am — Reply

      Cartoons require motion, generally. A comic with sounds is more correctly referred to as “a gimmick.”

  2. AllenBT
    March 11, 2013 at 7:32 am — Reply

    For me anyway, the soundtrack your imagination generates in your head is always going to be more compelling the one generated here. That being said, have to give Kudos to Marvel for trying something new, and going outside the box, or in this case panel. The last big technical innovation in comics was in 2009 with the debut of ComiXology. We could use something new.

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