Seems like every cable channel is trying to get in on the current comic book popularity surge. The National Geographic Channel will premiere Comic Store Heroes on July 13, 2012 at 8:00 PM. If you want to know what the show is about, check out the commercial spot.
Whether you’re into those magnificent, mighty, mutant heroes of Marvel’s X-Men, or the mischievous baby devil that wears diapers and carries a magical pitchfork in the classic “Hot Stuff The Little Devil” comic book series, Midtown Comics in New York City has what you need. It’s the largest retailer of comic books, graphic novels, Manga (Japanese comics) and related collectibles in the country, if not the world, and it has the alternate universes its customers crave. Follow the lives of staffers Gerry, Thor and Alex as they deal with all manner of geeks and enthusiastic customers while simultaneously planning their mega-booth for New York Comic Con, their biggest day of the year. With more than a million books in stock, they need to know their stuff — and are frequently tested by rabid fans of incredibly popular or extremely obscure comics.