The marketing team over at Warner Brothers has found a way to get you excited about The Dark Knight Rises without showing you a single clip. Check it out after the jump.

Instead of promos with possible plot spoiling scenes, Warner Brothers has taken to the skies to prepare you for the final installment of Christopher Nolan’s Batman trilogy. With the Bat symbol busting through the sign this isn’t your ordinary billboard. Of course, I can’t say that for sure as out in this part of the country there are barely any billboards, and certainly none that look like this.

Surely the next step in the plan is Bat Signals in major cities around the world. The Dark Knight Rises comes to theaters July 20.


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Zach is a recent college graduate who’s love for consuming media is surpassed only by his love for creating it. He has a firm belief that if we could all just play with LEGOs for 30 minutes a day the world would be a better place. If those two statements don’t tell you everything you need to know about Zach, follow him on Twitter at @zwoolf.


  1. That’s a lot better than most billboards I see anymore (most I see are either hospital advertisements or telling you that there is an exit off the highway coming up with gas stations and restaurants).

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