DC Comics isn’t the only company to do a bit of rebranding, as Oni Press has announced it is changing its logo as well.
According to James Lucas Jones, it is time for a change.
“The original Oni Press logo was designed by the amazing Dave Gibbons and based on a small trinket that publisher Joe Nozemack’s brother had brought back with him from a trip to Japan. It’s an iconic image that has served us well for a long time. We can’t thank Dave enough for contributing such a significant piece of our company’s brand and identity.”
The new logo will debut on the cover of Brian Churilla’s The Secret History of D.B. Cooper that arrives in March 2012. Following that, the other titles the company releases will see the new look.
“This is only the beginning,” promises Director of Marketing Cory Casoni. “We have plenty of big announcements and new publishing initiatives on the way. It would be easy for us to rest on our laurels, but instead we’re going to make the next couple of years our biggest yet.”
While there will be those who don’t like the new logo, this one instantly grabbed by attention, and I like it quite a bit.