ComiXology, the leading digital comics retailer and platform provider, today has named Ron Perazza to its management team as Vice-President – General Manager of Publisher and Creator Services. Veteran new media pioneer Perazza will take the lead alongside comiXology co-founder John D. Roberts in developing comiXology’s next generation publisher and creator tools.
“There are only a handful of people in the comic book industry that have the depth and breadth of knowledge and experience that Ron does, in taking comic books from the print to the digital world” said John Roberts, CTO and co-founder of comiXology. “Ron will be instrumental in the creation of a stellar set of next generation tools for our current and future publishing partners. We are confident that Ron will help comiXology take comics to the next level.”
Best known in the comic book industry for overseeing the development, launch and management of DC Comics’ groundbreaking online content initiative, ZUDA Comics as the imprint’s Editorial Director, Perazza has spent the bulk of his career bridging the divide between digital and print within the comic book industry, finding ways to publish comics that reach consumers in whatever form they want to read it.
Most recently, Perazza served as the Vice President of Online for DC Comics, focusing on building the company’s digital presence. While there, Perazza oversaw the company’s multiple websites and other digital initiatives, including participating in the launch of the DC Comics iPhone and iPad App in association with comiXology.
Previously Perazza acted as DC Comics’ Vice President of Creative Services; leading a multifaceted team responsible for a wide array of digital and print initiatives that ran the gamut from custom creative for business partners such as Coca-Cola, Pontiac, NASCAR, Burger King, and LEGO to assisting internal divisions in support of DC Comics’ marketing and advertising programs.
Before joining DC, Perazza worked for Marvel Comics developing trading card and game card sets based on Spider-Man, the X-Men and the fan-favorite OverPower Collectible Card Game.
Since 2007 comiXology has been developing the technological infrastructure to bring comics into the digital mainstream and expose new audiences to the rich history and culture of the industry. Through partnerships with top comic book publishers including Archaia Entertainment, BOOM! Studios, DC Comics, Dynamite Entertainment, IDW Publishing, Image Comics and Marvel Comics as well as their own mobile and web apps which host over 18,000 digital titles, comiXology has become a leader in digital comic book proliferation. Also focused on creating strong ties with retail stores through its technology solutions, comiXology continues to transform the previously fragmented comic ecosystem into a vibrant and cohesive marketplace.