Press Release

Shocker Toys LLP were pleased to celebrate their 8th showing at the International Toy Fair in New York City (Booth 4947) on February 13-16, 2011 at the Jacob K. Javits Convention Center in New York City.

This year was the continuation of the 6 inch scaled Indie Spotlight action figure series, new characters coming to the posable vinyl figure series Mallows and a brand new 6 inch action figure series!

Indie Spotlight

The 6 inch scaled, super posable action figure series with characters ripped from the pages of your favorite independent comic books returns! Indie Spotlight Series 2 with The Tick, Dick Tracy, Ignacia, King Zombie and Jack Staff are on their way to our warehouse and will be ready to ship in no time. Indie Spotlight Series 3 with The Phantom, Zorro, Nira-X, Fist of Justice and Grendel, as well as variants for The Phantom and Grendel, will be next on deck. Indie Spotlight action figure 2 packs are on the way as well featuring Captain Action/ Madman and Lazerman/ Zen. Rounding out these lines, Shocker Toys pays respect to the comic heroes that started it all with a Golden Age action figure line featuring Dan Garret “The Blue Beetle”, The DareDevil, The Arrow, The Black Terror and The Heap with variants for The Heap and DareDevil!

Anime Spotlight

Just as Indie Spotlight brings together great heroes from several different comic companies into one powerful series, Anime Spotlight will unite the legendary characters of VIZ, Toei and Funimation for the first time anywhere. Figures will be 6 inch scaled (according to their proper heights) and packed with articulation allowing your favorite characters to pull off the signature poses they are known for. We also wanted the Anime Spotlight action figures to be as unique as their animated counterparts, so we chose key facial expressions for standard and alternate heads that capture the attitude of each character perfectly.

Anime Spotlight Series 1 (pending approvals) will include…

  • Naruto’s Kakashi Hatake (VIZ) with a variant swapping his head and hands to become Iruka Umino
  • Bleach’s Ichigo Kurosaki (VIZ) with a variant allowing for season 1 and 2 looks as well as battle damage
  • Death Note’s L (VIZ)
  • Doctor Slump’s The Monster (Toei)
  • One Piece’s Nico Robin (Funimation)
  • 2 pack with Naruto’s Sakura Haruno and Ino Yamanaka (VIZ)


Shocker Toys’ posable stylized figure can be found painted as your favorite characters from cartoons, anime and comics or blank to leave the possibilities in your hands.

Blank Mallows

Come in black or white each packed with two arm extension pieces, a sword and a gun. It’s a posable action figure and blank canvas all in one! With the perfect surface for paint or markers, you can make your wild creations a reality.

Anime Mallows

After the success of our One Piece Monkey D. Luffy Mallow, it was clear you want MORE! Who are we to argue? Coming in 2011 (pending approvals)…

  • Naruto’s Naruto Uzumaki(VIZ)
  • Bleach’s Kon (VIZ)
  • Death Note’s Rem (VIZ)
  • Vampire Knight’s Kaname Kuran (VIZ)
  • One Piece’s Roronoa Zoro (Funimation)
  • Doctor Slump’s Arele-Chan (Toei)
  • Galaxy Express 999’s Conductor (Toei)
  • Saint Seiya the Hades’ Andromeda Shun (Toei)
  • Bobobo-bo Bo-bobo’s Bobobo-bo Bo-bobo (say that 5 times fast) (Toei)
  • Fist of the North Star’s Raoh (Toei)
  • Full Metal Alchemist: Brotherhood’s Alphonse Elric (Funimation)
  • Dragon Ball Z’s Goku (Funimation)
  • Soul Eater’s Soul Evans (Funimation)

American Greetings Mallows

Characters from your childhood and modern cartoons come to life in this new Mallow figure line. Series 1 includes…

  • Madballs’ Slobulous
  • Sushi Pack’s Wasabi
  • My Pet Monster

Monster in my Pocket Mallows – Another blast from the past coming to our Mallow figure line. Further details coming soon.


Shocker Toys will be producing a Retro Mallow of DMC sporting his iconic look with Run DMC. We will also be producing a 6 inch action figure modeled after his appearance in an upcoming comic book.

via Action Figure Insider


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1 Comment

  1. Part of me thinks that doing a “Marvel Legends” line for popular anime series is a pretty neat idea, and part of me thinks it’s too broad to really be effective. Just seeing the “coming soon” list is showing a lot of variety in genre & in eras of the fandom. Maybe that will be its secret weapon, though.

    And (nerd mode on) why aren’t there some magical girl-types? At least put some version of Cutey Honey! (/nerd mode)

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