USA Today, Toshiba, and Dark Horse have announced a very interesting venture where the trio will bring comics to your desktop, doorstep, and digital TV. The press release from the company is a little vague on how Toshiba or the HD tag will be incorporated into the Dark Horse campaign, but we do know that USA Today will showcase exclusive content from the comic book publisher.
“As an entertainment company, Dark Horse prides itself on pushing the boundaries with groundbreaking creators and content,” said Mike Richardson, president and publisher of Dark Horse Comics. “We’re excited to continue this tradition by showcasing some of our most exciting stories in this all-new program with these great partners.”
It all kicks off today with a look at author Janet Evanovich’s graphic novel, Troublemaker, in USA Today.
UPDATE: Dark Horse did get in touch with me to clear up some of the Toshiba confusion. While Dark Horse will not be creating any content specifically for Toshiba TVs, the company will be showing the Dark Horse video loop on Toshiba HDTVs at both the San Diego Comic-Con and New York Comic-Con later this year.