Here’s a bit of really good news for those of us with an iPad – hey, just because we lost a two months worth of content, doesn’t mean I’m not gonna stop talking about the iPad – Marvel has announced that Invincible Iron Man Annual #1 will be available in stores and via the Marvel app on June 30, 2010.
“We’re pleased to offer readers two options to experience Matt Fraction’s absolutely thrilling work on Invincible Iron Man,” said David Gabriel, Senior Vice-President of Sales and Circulation. “Fans going to their local comic store can pick up the entire Invincible Iron Man Annual at a low price that day or all three chapters through the Marvel Comics app.”
I really wish companies like Marvel would publicly release information on downloads and actual sales numbers instead of keeping it a closely guarded secret. Apple doesn’t hold back with how many units they sell, and McDonald’s isn’t bashful about boasting billions served, but having actual data on physical vs. digital sales might put a bigger spotlight on the viability and acceptance of digital comics, and whether or not we’ll see more comics getting a digital day of release treatment.
Oh, and regarding that “low price” comment above, I did contact Marve to inquire if the cover price would remain at $4.99 or if it would be lowered, and if the digital copy would be the same amount or lower.
Sorry, we can’t comment on the price right now—thanks!
Back when Marvel was quietly increasing titles from $2.99 to $3.99 I contacted the company with the same question, and received a very similar response. If history repeats itself, and let’s face it, in comics it happens more often than not, the result will not favor the customer.
And then there is that nagging bit that says Marvel App customers can download “all three chapters”. Does this mean each digital chapter will be $1.99? In that case, the digital comic release will be more expensive than the physical one. Sounds like someone is trying to kill the Day and Date release idea by sabotaging it before the concept is given a fair shake.
It’s just odd that everyone is keeping quiet about something that really should be out there for the consumer to make an informed decision. Or perhaps the omission is the company saying its customers can’t make informed decisions and will just do whatever they are told.