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Here’s some good news on the promoting comics and your company front – DC Comics has announced that the Superman Wednesday Comics story will be serialized in USA Today.

Starting Wednesday July 8, when the first issue of WEDNESDAY COMICS hits stands, USA TODAY will be syndicating writer John Arcudi and artist Lee Bermejo’s SUPERMAN strip every week over the course of the 12-week series. The first strip will appear in print on July 8, and subsequent strips will appear each Wednesday on USATODAY.COM, day-and-date with the respective issue. Additionally, each online preview will be promoted weekly in USA TODAY’s print edition.

The news from DC really makes me feel better about an industry that is trying to capture new readers.  The only way this stunt will fail is if DC doesn’t publish the Comic Shop Locator phone number at the bottom of each installment.

via The Source

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About Author

Stephen Schleicher began his career writing for the Digital Media Online community of sites, including Digital Producer and Creative Mac covering all aspects of the digital content creation industry. He then moved on to consumer technology, and began the Coolness Roundup podcast. A writing fool, Stephen has freelanced for Sci-Fi Channel's Technology Blog, and Gizmodo. Still longing for the good ol' days, Stephen launched Major Spoilers in July 2006, because he is a glutton for punishment. You can follow him on Twitter @MajorSpoilers and tell him your darkest secrets...

6 Comments

  1. I think this is pretty cool. I always thought it would be cool if some of the independent companies would put together an insert with serialized stories or single page stories for the free alt-weeklies found in most cities…or if someone could put together an ad supported free paper that featured comics of all kinds.

  2. I support anything that puts comic books into mass media. However, this is an advertisement for something that doesn’t exist.

    – Done in one issues? Rare.

    – Some of those heroes don’t even have a comic right now. “Wow! I like Metamopho and the Metal Men! I’m going to barnes & Noble to get… no? OK, I’ll make the extra trip to go to the comic book store and… no? Oh, I can get a $15 black and white phonebook of old stuff?

    – I feel sorry for those kids that really like the Teen Titans part, and then have their XBOX taken away once their parents see the amount of blood and death in each issue.

    And that’s not a Marvel vs. DC bash, because most of them are doing this right now – writing epics instead of issues. This will be about as effective as the “Nightcrawler is a child of the devil” storyline that was out when the XMen movie came out.

    Just my thoughts.

  3. Wait, is Neil Gaimen writing Metamorpho? And Paul Pope “Strange Adventures?” That’s pretty intriguing….

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