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Press Release

LOS ANGELES, Calif., December 5, 2008 – Top Cow Productions, Inc. announced today it will maintain a $2.99 price point for its regular-sized comic books throughout 2009, despite the recent move of other publishers to raise the cost of some of their books to $3.99.

“We looked around and saw cover prices creeping up and up all around us,” noticed Top Cow Publisher Filip Sablik. “It seems wrong to raise your prices on customers during these tough economic times. Once we knew we were going to hold the line on our prices, it made sense to call attention to it. Hopefully, it will encourage some fans to try our titles.”

And despite the price freeze, Top Cow will not compromise the quality of its regular-sized books to cut overhead costs.

“Our content pages will remain the same as it is now and in fact we’re adding more and more added-value pages, including interviews, back-matter articles and preview art,” said Sablik. “We want to be the value and quality leader in the industry.”

The $2.99 price point does not apply to oversized books, exclusive variant covers and special editions.

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3 Comments

  1. Upset Stomach
    December 6, 2008 at 10:20 pm — Reply

    If gas prices are decreasing i need to hear a seriously good reason why comic prices are increasing.

    Marvel is increasing the price of SOME of their 32 page books even though they outsell DC consistently.

    I have no problem with paying for more pages, like DC has been putting out with Final Crisis, but I really hate these post 52 weekly series that require a year long commitment. Especially with there abysmal treatment or absolute forced lack of Kyle Rayner (which can be said for 52 as well, there is no excuse for Kyle to have not been at Connor’s funeral)

  2. Upset Stomach
    December 6, 2008 at 10:21 pm — Reply

    whoops, i meant to say how the weekly series are DC’s more creative way to extract the extra money they need with little creative effort.

  3. Gaumer
    December 7, 2008 at 11:04 am — Reply

    The $2.99 price point does not apply to oversized books, exclusive variant covers and special editions.

    hats a quote from the article???

    So they WILL have a lot of books at the $3.99 price point, right? Just like everyone else.

    I hate stuff getting more expensive but aint nothing going down in price.

    I just think this is lip service and really good publicity for the company.

    I believe the big two’s EICs have commented on the price points and avoided the question so IMO this is an EIC making a comment and making some ripples in the pool that is the fine line in this 1 dollar per issue argument.

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