Following the most amazing launch of the Watchmen trailer last week (and that really cool shot by shot comparison of the trailer and the graphic novel), DC is reporting that it has ordered 200,000 new copies of the trade to meet demand.
â€œIts all very exciting,â€ DC’s President Paul Levitz said. â€œA graphic-novel went to No. 2 on Amazon because of a movie trailer. Thatâ€™s not something weâ€™ve seen before.â€
At least DC is acting now in trying to meet demand. When 300 hit theaters, Dark Horse wasn’t able to get the book on shelves fast enough, frustrating many interested in the original source material.