I’ve been following the Why So Serious Dark Knight viral website since finding it this morning. Apparently, it requires both an Internet access and someone on the ground at the San Diego Comic-Con. After some searching, the following image comes to light.
Part of the fun of the viral campaign at the convention, was getting hundreds of fans to line up at the van to get their faces painted.
Check out the Wanna Bes portion of the site to see all the people who got dolled up.
One lucky fan even got to be killed by the Clown Prince.